Equipment Arbitrage (Work Platforms / Mast Lifts)
"Buying work platforms and mast lifts at equipment auctions and reselling them on Facebook Marketplace for a $1,000+ profit per unit."
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$6,000 from 6 units sold (~$1,000 profit each after expenses), with $5,000 more expected from 5 additional units being bid on
Maker:
JP_Watts
$6,000 from 6 units sold (~$1,000 profit each after expenses), with $5,000 more expected from 5 additional units being bid on
Marketing Channels
Primary
Facebook Marketplace
Primary sales channel for reselling cleaned-up equipment to end buyers
Primary
Equipment auctions
Sourcing channel — buying undervalued work platforms at auction
Growth Levers
- Scale by attending more auctions and bidding on larger lots
- Expand to other types of equipment with similar auction-to-marketplace arbitrage potential
- Build relationships with auction houses for early access to inventory
- Create a dedicated online presence or listing site for used work platforms to capture search traffic
- Add minor refurbishment services to increase per-unit margins
First Customer Strategy
Bought 6 small work platforms at an equipment auction, cleaned them up minimally, and listed them on Facebook Marketplace. The arbitrage opportunity comes from the price gap between auction lots (bulk/liquidation pricing) and retail marketplace demand. No complex marketing needed — just listing on a high-traffic platform.
Pricing Insight
Approximately $1,000 profit per unit after expenses. The model relies on buying low at auction and selling at market price on Facebook Marketplace, with minimal value-add (cleaning).
Key Takeaways
- • Arbitrage between auction and marketplace channels can be highly profitable with minimal effort
- • Physical goods flipping is a viable side income that does not require software skills
- • Facebook Marketplace remains a powerful sales channel for used equipment with a local buyer base
- • Minimal value-add (just cleaning) can yield $1,000+ margins when the sourcing channel is right
- • Scalability is limited by auction availability and capital, but the per-unit economics are strong
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